TCRP Report 103:

Public Transportation Operating Agencies as Employers of Choice

Status: Not for Sale

Size: 22 pages, 8.5 x 11

Publication Year:2004

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Transportation Research Board
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TRB's Transit Cooperative Research Program (TCRP) Report 103: Public Transportation Operating Agencies as Employers of Choice documents principles, techniques, and strategies that are used in workforce recruitment, development, and retention. The report includes a companion document, Communications Strategy ...
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Table of Contents
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Front Matter	i-ix
Introduction	1-1	(skim)
Communications Strategy and Implementation	2-3	(skim)
Measuring Effectiveness of Initial Communications	4-4	(skim)
Communications Strategy and Implementation Plan Guidelines	5-5	(skim)
Exhibit A: Sample EOC Key Messages	6-10	(skim)
Exhibit B: Sample Tactical Plan for Year 1 - Industry	11-11	(skim)
Exhibit C: Sample Tactical Plan for Year 1 - Agency	12-12	(skim)
Abbreviations used without definitions in TRB publications	13-13	(skim)

Description

TRB's Transit Cooperative Research Program (TCRP) Report 103: Public Transportation Operating Agencies as Employers of Choice documents principles, techniques, and strategies that are used in workforce recruitment, development, and retention. The report includes a companion document, Communications Strategy and Implementation Plan: Positioning the Public Transportation Operating Agency as an Employer of Choice, which describes strategies and solutions that offer the greatest potential for positioning public transportation operating agencies as employers of choice.

TCRP Report 103:

Public Transportation Operating Agencies as Employers of Choice

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