. "10 Media Intervention Impact: Evidence and Promising Strategies--Charles Atkin." Reducing Underage Drinking: A Collective Responsibility. Washington, DC: The National Academies Press, 2004.
The following HTML text is provided to enhance online
readability. Many aspects of typography translate only awkwardly to HTML.
Please use the page image
as the authoritative form to ensure accuracy.
Reducing Underage Drinking: A Collective Responsibility
Singhal, A., and Rogers, E. (1999). Entertainment-education: A communication strategy for social change. Mahwah, NJ: Erlbaum.
Slater, M. (1999). Integrating application of media effects, persuasion, and behavior change theories to communication campaigns: A stages-of-change framework. Health Communication, 11(4), 335-354.
Snyder, L. (2001). How effective are mediated health campaigns? In R. Rice and C. Atkin (Eds.), Public communication campaigns (pp. 181-190). Thousand Oaks, CA: Sage.
Steffian, G. (1999). Correction of normative misperceptions: An alcohol abuse prevention program. Journal of Drug Education, 29(2), 115-138.
Stephenson, M., and Witte, K. (2001). Fear appeals in health communication message design. In R. Rice and C. Atkin (Eds.), Public communication campaigns (pp. 88-103). Thousand Oaks, CA: Sage.
Wagenarr, A., Murray, D., and Gehan, J. (2000). Communities mobilizing for change on alcohol (CMCA): Effects of a randomized trial on arrests and traffic crashes. Addiction, 95, 209-217.
Wallack, L. (1989). Mass communication and health promotion: A critical perspective. In R. Rice and C. Atkin (Eds.), Public communication campaigns (pp. 353-368). Newbury Park, CA: Sage.
Wallack, L., and DeJong, W. (1995). Mass media and public health: Moving the focus from the individual to the environment. In S.E. Martin (Ed.), The effects of the mass media on the use and abuse of alcohol (pp. 253-268). NIAAA Research Monograph No. 28, NIH Publication no. 95-3743. Bethesda, MD: Department of Health and Human Services.
Wallack, L., and Dorfman, L. (2001). Critical and advocacy approaches to campaigns. In R. Rice and C. Atkin (Eds.), Public communication campaigns (pp. 389-402). Thousand Oaks, CA: Sage.
Wallack, L., Dorfman, L., Jernigan, D., and Themba, M. (1993). Media advocacy and public health. Newbury Park, CA: Sage.
Wartella, E., and Middlestadt, S. (1991). The evolution of models of mass communication and persuasion. Health Communication, 3, 205-215.
Wechsler, H. (2000). Binge drinking: Should we attack the name or the problem? The Chronicle of Higher Education. October 20, B 12-13.
Wechsler, H., and Kuo, M. (2000). College students define binge drinking and estimate its prevalence: Results of a national survey. Journal of American College Health, 49, 57-64.
Werch, C., Pappas, D., Carlson, J., DiClemente, C., Chally, P., and Sinder, J. (2000). Results of a social norms intervention to prevent binge drinking among first-year residential college students. Journal of American College Health, 49, 85-92.
