communities and organizations developing and maintaining sustainable strategies to create and/or enhance access to places and programs where people can be physically active in a safe and enjoyable way.

Strategy 1-2: Provide and support community programs designed to increase physical activity. Communities and organizations should encourage physical activity by providing and supporting programs designed to increase such activity.

Potential actions include

  developing and implementing ongoing physical activity promotion campaigns that involve high-visibility, multiple delivery channels and multiple sectors of influence;

  developing and implementing physical activity strategies that fit into people’s daily routines—strategies that are most effective when tailored to specific interests and preferences; and

  developing and implementing strategies that build, strengthen, and maintain social networks to provide supportive relationships for behavior change with respect to physical activity.

Strategy 1-3: Adopt physical activity requirements for licensed child care providers. State and local child care and early childhood education regulators should establish requirements for each program to improve its current physical activity standards.

Potential actions include

  requiring each licensed child care site to provide opportunities for physical activity, including free play and outdoor play, at a rate of 15 minutes per hour of care; as a minimum, immediate first step, each site providing at least 30 minutes of physical activity per day for half-day programs and 1 hour for full-day programs.



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