. "Japan's Changing Environmental Policy, Government Initiatives, and Industry Responses." The Industrial Green Game: Implications for Environmental Design and Management. Washington, DC: The National Academies Press, 1997.
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The Industrial Green Game: Implications for Environmental Design and Management
Be sure that when environment-related issues arise, efforts are made to prevent them from developing into social and cultural frictions. Deal with them through scientific and rational discussions.
Cooperate in the promotion of the host country's scientific and rational environmental measures.
Actively publicize, both at home and abroad, the activities of overseas businesses that reflect our activities on the environmental consideration.
Ensure that the home offices of the corporations operating overseas understand the importance of the measures for dealing with environmental issues, as they effect their overseas affiliates. The head office must try to establish a support system that can, for instance, send specialists abroad whenever the need arises.
APPENDIX 2EXCERPTS FROM JAPAN'S BASIC ENVIRONMENTAL LAW (1993)
ARTICLE 2
(Terminology)
For the purpose of this law, ''environmental load" means any adverse effects on the environment generated by human activities which may cause interference with environmental conservation.
Omitted
ARTICLE 4
(Creation of a Society Ensuring Sustainable Development with Reduced Environmental Load)
Environmental conservation shall be promoted so that a society can be formulated where the healthy and productive environment is conserved and sustainable development is ensured by fostering sound economic development with reduced environmental load, through practices on environmental conservation such as reducing as much as possible the environmental load generated by socio-economic and other activities, which are voluntarily and positively pursued by all the people sharing fair burden; and so that interference with environmental conservation can be anticipatorily prevented through enhancing scientific knowledge.
ARTICLE 8
(Responsibility of Corporations)
Omitted.
In manufacturing, processing or selling products, or engaging in other