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OCR for page R1
Global Economy, Global Technology, Global Corporations
Global Economy, Global Technology, Global Corporations
Reports of a Joint Task Force of the National Research Council and the Japan Society for the Promotion of Science on The Rights and Responsibilities of Multinational Corporations in an Age of Technological Interdependence
Committee on Japan
Office of Japan Affairs
Office of International Affairs
National Research Council
Washington, D.C. 1998
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Global Economy, Global Technology, Global Corporations
NOTICE: The project that is the subject of this report was approved by the Governing Board of the National Research Council, whose members are drawn from the councils of the National Academy of Sciences, the National Academy of Engineering, and the Institute of Medicine. The members of the committee responsible for the report were chosen for their special competences and with regard for appropriate balance.
This report has been reviewed by a group other than the authors according to procedures approved by a Report Review Committee consisting of members of the National Academy of Sciences, the National Academy of Engineering, and the Institute of Medicine.
The National Academy of Sciences is a private, nonprofit, self-perpetuating society of distinguished scholars engaged in scientific and engineering research, dedicated to the furtherance of science and technology and to their use for the general welfare. Upon the authority of the charter granted to it by the Congress in 1863, the Academy has a mandate that requires it to advise the federal government on scientific and technical matters. Dr. Bruce M. Alberts is president of the National Academy of Sciences.
The National Academy of Engineering was established in 1964, under the charter of the National Academy of Sciences, as a parallel organization of outstanding engineers. It is autonomous in its administration and in the selection of its members, sharing with the National Academy of Sciences the responsibility for advising the federal government. The National Academy of Engineering also sponsors engineering programs aimed at meeting national needs, encourages education and research, and recognizes the superior achievement of engineers. Dr. Wm. A. Wulf is president of the National Academy of Engineering.
The Institute of Medicine was established in 1970 by the National Academy of Sciences to secure the services of eminent members of appropriate professions in the examination of policy matters pertaining to the health of the public. The Institute acts under the responsibility given to the National Academy of Sciences by its congressional charter to be an adviser to the federal government and, upon its own initiative, to identify issues of medical care, research, and education. Dr. Kenneth I. Shine is president of the Institute of Medicine.
The National Research Council was organized by the National Academy of Sciences in 1916 to associate the broad community of science and technology with the Academy's purposes of furthering knowledge and advising the federal government. Functioning in accordance with general policies determined by the Academy, the Council has become the principal operating agency of both the National Academy of Sciences and the National Academy of Engineering in providing services to the government, the public, and the scientific and engineering communities. The Council is administered jointly by both Academies and the Institute of Medicine. Dr. Bruce Alberts and Dr. Wm. A. Wulf are chairman and vice-chairman, respectively, of the National Research Council.
This project was made possible with funding support from the United States-Japan Foundation and the National Research Council.
Any opinions, findings, conclusions, or recommendations expressed in this publication are those of the author(s) and do not necessarily reflect the views of the organizations that provided support for the project.
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Copyright © 1998 by the National Academy of Sciences. All rights reserved.
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Global Economy, Global Technology, Global Corporations
COMMITTEE ON JAPAN
Erich Bloch, Chairman
Council on Competitiveness
Richard J. Samuels, Vice-Chairman
Massachusetts Institute of Technology
Sherwood L. Boehlert
U.S. House of Respresentatives
Lewis M. Branscomb
Harvard University
G. Steven Burrill
Burrill & Company
Lawrence W. Clarkson
The Boeing Co.
Mildred S. Dresselhaus
Massachusetts Institute of Technology
David A. Duke
Corning, Inc. (retired)
Daniel J. Fink
D. J. Fink Associates, Inc.
John O. Haley
University of Washington
Jim F. Martin
Rockwell Science Center
Joseph A. Massey
Dartmouth College
Mike M. Mochizuki
The Brookings Institution
Hugh T. Patrick
Columbia University
John D. Rockefeller IV
United States Senate
Robert A. Scalapino
University of California, Berkeley
Susan C. Schwab
University of Maryland
Ex Officio Members:
Harold K. Forsen, Foreign Secretary,
National Academy of Engineering
F. Sherwood Rowland, Foreign Secretary,
National Academy of Sciences
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Global Economy, Global Technology, Global Corporations
NATIONAL RESEARCH COUNCIL TASK FORCE ON MULTINATIONAL CORPORATIONS
Chairman
Donald N. Frey
Northwestern University
Members
G. Frank Joklik
Kennecott Corp. (retired)
Barry MacLean
MacLean-Fogg Co.
Hugh Patrick
Columbia University
Donald E. Petersen
Ford Motor Co. (retired)
Hubert J.P. Schoemaker
Centocor, Inc.
Edson W. Spencer
Spencer Associates
E. Joseph Zemke
Amdahl Corp.
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Global Economy, Global Technology, Global Corporations
JAPAN SOCIETY FOR THE PROMOTION OF SCIENCE COMMITTEE 149
MULTINATIONAL CORPORATIONS WORKING GROUP
Leader
Michiyuki Uenohara Executive Advisor,
NEC
Co-Leader
Tsuneo Nakahara Vice Chairman,
Sumitomo Electric
Vice Leaders
Junichi Baba Advisor,
Mitsubishi Electric
Hiroshi Sakurai Executive Director,
Engineering Academy of Japan
Advisors
Ryoichi Nakagawa Advisor,
Nissan Motor
Sogo Okamura President,
Tokyo Denki University
Hiroshi Inose Director General,
National Center for Science Information Systems
Yoshikazu Ito Chairman,
Toray
Members
Yumi Akimoto President,
Mitsubishi Materials
Chikara Hayashi Chairman,
ULVAC
Shigeo Hosoki Advisor,
Nippon Steel
Tsutomu Kanai President,
Hitachi
Fumio Kodama Professor,
University of Tokyo
Eiichi Kumabe Senior Managing Director,
Toyota Motor
Noboru Makino Chairman,
Mitsubishi Research Institute
Noboru Miura Senior Managing Director,
Nissan Motor
Masahiko Morizono Counselor & Executive Advisor,
Sony
Teruhisa Noguchi Senior Executive Vice President,
Yamanouchi Pharmaceutical Co.
Yoichi Ogawa Auditor,
Fuji-Xerox
Morio Onoe Senior Executive Vice President,
Ricoh Co.
Sakae Shimizu Executive Advisor,
Toshiba Corp.
Hideo Sugiura Auditor,
Yamatane Industry(
former Senior Executive Vice President,
Honda Motor)
Takuya Urakawa Executive Director,
Business Research Institute(
former Vice President,
Bridgestone)
Takuma Yamamoto Chairman,
Fujitsu
Keizo Yamazi Vice Chairman,
Canon
Naoya Yoda Executive Advisor,
Toray Corporate Business Research
Secretaries
Katsuhiko Masuda
National Institute of Research Advancement
Jiro Shibata
Research Institute for Science and Technology Policy
Seiichi Takeuchi
General Manager, Sumitomo Electric
Takashi Uchida
Mitsui & Co.
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Global Economy, Global Technology, Global Corporations
OFFICE OF JAPAN AFFAIRS
Since 1985 the National Academy of Sciences and the National Academy of Engineering have engaged in a series of high-level discussions on advanced technology and the international environment with a counterpart group of Japanese scientists, engineers, and industrialists. One outcome of these discussions was a deepened understanding of the importance of promoting a more balanced two-way flow of people and information between the research and development systems in the two countries. Another result was a broader recognition of the need to address the science and technology policy issues increasingly central to a changing U.S.-Japan relationship. In 1987 the National Research Council, the operating arm of both the National Academy of Sciences and the National Academy of Engineering, authorized first-year funding for a new Office of Japan Affairs (OJA). This newest program element of the Office of International Affairs was formally established in the spring of 1988.
The primary objectives of OJA are to provide a resource to the Academy complex and the broader U.S. science and engineering communities for information on Japanese science and technology, to promote better working relationships between the technical communities in the two countries by developing a process of deepened dialogue on issues of mutual concern, and to address policy issues surrounding a changing U.S.-Japan science and technology relationship.
Staff
Thomas Arrison,
Staff Officer
Maki Fife,
Program Associate
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Contents
INTRODUCTION
OVERVIEW OF THE PROJECT
3
REPORT OF THE U.S. WORKING GROUP
1 CONCLUSIONS, RECOMMENDATIONS, AND EXECUTIVE SUMMARY
11
Benefits of Foreign Direct Investment,
11
Equal Access and New Rules of the Road,
12
Best Practices,
13
Understanding and Managing our Differences,
14
2 MULTINATIONAL CORPORATIONS AND THE CHANGING GLOBAL ENVIRONMENT
16
Opportunities,
17
Challenges,
21
The Importance of Effective U.S.-Japan Leadership for the World Economy,
22
3 FOREIGN DIRECT INVESTMENT AND THE U.S.-JAPAN ECONOMIC AND TECHNOLOGICAL RELATIONSHIP
24
The Pre World War II Period,
24
U.S. MNCs in Japan,
25
Japanese MNCs in the United States,
29
4 U.S. AND JAPANESE MNCs AND THE SHAPE OF GLOBAL COMPETITION
40
A Global Economy: Who's Turning Toward Asia?,
40
Global Technology: Accessing and Utilizing Technological Capabilities Worldwide,
47
Global Corporations: Management Vision and Emerging Opportunities,
53
5 DEFINING RIGHTS AND RESPONSIBILITIES
59
MNC Rights: Perspectives on Policies,
60
MNC Responsibilities: Defining and Implementing Best Practices,
63
Tasks for the Future,
65
REPORT OF THE JAPANESE WORKING GROUP
1 SUMMARY
71
Conclusions and Recommendations,
71
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Global Economy, Global Technology, Global Corporations
Basic Difference in Objectives,
71
Summary Case Studies,
72
Conceptual Differences on National Security,
73
2 MNC CASE STUDIES
74
Statistics on Foreign-based MNCs in Japan,
74
Reasons for Success of U.S.-Based MNCs in Japan,
81
Reasons for Success of Japan-Based MNCs in the United States,
83
Some U.S.-Based MNCs in Japan Still Have Room for Management Efforts,
85
Difficulties of Japanese Companies in Doing Business in the United States,
87
New Trends for MNCs,
89
3 EMERGING ROLES OF MNCs
94
Increasing International Company Alliances,
94
Emerging Roles of MNCs,
95
Comprehensive National Security,
96
4 CONCLUSIONS AND RECOMMENDATIONS
98