Managing Innovation: Cases from the Services Industries

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Managing Innovation: Cases from the Services Industries (1988)
National Academy of Engineering (NAE)

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160

Front Matter (R1-R4)

Contents (R5-R8)

Managing Innovation in Services (1-8)

Services Technology and Manufacturing: Cornerstones of the U.S. Economy (9-35)

Pictures and Parts: Delivering an Automated Automotive Parts Catalog (36-56)

Custodial Package Tracking at Federal Express (57-81)

Electronic Automation at the New York Stock Exchange (82-107)

Using Technology for Competitive Advantage: The ATM Experience at Citicorp (108-114)

Operations Research and the Services Industries (115-143)

Cellular Mobile Telephone Services (144-164)

Modern Bridge Construction and Engineering Services (165-174)

Professional Services Firms and Information Technology: Ongoing Search for Sustained Competitive Advantage (175-194)

Advisory Committee (195-196)

Contributors (197-200)

Index (201-211)