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XII The Common Code for the Coffee Community (4C)--Petra Kuenkel, Vera Fricke, and Stanislava Cholakova
Pages 85-88

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From page 85...
... is an international strategic alliance in the coffee sector, developed out of a crosssector partnership between Trade and Industry, Producer Organizations and International Civil Society Organizations, supported by German and Swiss development cooperation. It aims to enhance and mainstream sustainability in the entire mainstream coffee sector through developing a voluntary code of conduct.
From page 86...
... The former steering committee developed into a much more formalized structure with a more formal administration structure and process and an elected membership system. Since then the partnership focuses on setting up and managing the 4C association as a membership association, and on making 4C verified coffee available in the market.
From page 87...
... It provides a very complex international example of how stakeholders within a value chain are able to work together toward a common goal for sustainability with outstanding and trendsetting results.


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