Promoting Health Literacy to Encourage Prevention and Wellness Workshop Summary (2011) / Chapter Skim
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6 How Do Insurance Companies Factor Health Literacy into Prevention Programs and Information for Enrollees ?
6 How Do Insurance Companies Factor Health Literacy into Prevention Programs and Information for Enrollees ?
Pages 37-46
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From page 37... ...
President MetroPlus Health Plan MetroPlus Health Plan is a wholly owned subsidiary of the New York City Health and Hospitals Corporation (HHC) , which is the largest public hospital system in the United States, serving a low-income innercity population, Saperstein said.
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From page 38... ...
Case management programs are offered to persons with chronic disease in the areas of behavioral health, asthma, diabetes, prenatal care, complex transplant, and HIV. Each of these has nursing staff, social work staff, or support staff who speak multiple languages so that there is an opportunity to telephonically case-manage individuals in their own lan guage.
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From page 39... ...
Low literacy members are more likely to have more frequent and more expensive hospital visits, to have difficulty accessing care, and are less likely to visit a doctor for preventive services and generally represent a higher annual health care cost.1 They are also less likely to comply with self-care instructions. The increased cost of low health literacy makes a business case for addressing health literacy and disparities.
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From page 40... ...
BCBSF produces all material in multiple languages and multilingual nurses are employed in care units. BCBSF has also created personalized care pathways that lead members to the specific resources they need, and a key component of these pathways is health literacy.
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From page 41... ...
The aims of this statewide program are to increase physical activity and good nutrition, and to promote healthy lifestyles for Hispanics in Florida in order to reduce the chronic diseases and disabilities linked to obesity. The key components of the program include a bilingual website; a statewide awareness and media campaign; free personal nutrition, fitness, and health evaluations and programs; free bilingual interactive exercise DVDs; and access to bilingual lifestyle counselors.
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From page 42... ...
Highmark also participated in America's Health Insurance Plans (AHIP) Health Literacy Task Force Pilot in June 2009, which assessed printed member information, web navigation, member services, forms, call lines and disease management efforts.
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From page 43... ...
Roundtable member Benard Dreyer asked whether health literacy training programs for providers exist, beyond those that focus on language, and if not, whether they should. Saperstein said that it is difficult to introduce new materials to HHC and have providers buy into them, but HHC has provided community providers with tool kits on how to help educate patients in a variety of areas such as smoking ces sation, well-child care, preventive care, immunizations, and asthma care.
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From page 44... ...
Is there an annual message or some sort of periodic message that is given to pro viders specifically on health literacy, or do the companies try to incorporate health literacy into other areas emphasized as important to provider performance? Montgomery said he agreed that message fatigue is a problem.
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From page 45... ...
45 INSURANCE COMPANIES FACTOR HEALTH LITERACY Saperstein acknowledged that MetroPlus also experiences message fatigue. While there are no health literacy-specific communications there are quarterly newsletters.
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