Compilation of Public Opinion Data on Tolls and Road Pricing (2008) / Chapter Skim
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Although certainly not exhaustive, this synthesis provides a broad perspective on public opinions across the United States and internationally. It was based on a thorough review of the published literature, a scan of national and international media stories on the topic, and contact with organizations with interest in or experience with tolling programs and road pricing.
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Data in this synthesis were analyzed qualitatively to extract eight broad themes in public opinion results. These eight themes were consistent regardless of the public polled, the type of road pricing project, region of the United States, or other potentially discriminating factors.
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Anticipated audiences for the final synthesis report include public officials, experts, and advocates on either side of the tolling and road pricing issue, as well as public relations, public education, or marketing professionals.
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