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Improving the Medicare Market Adding Choice and Protections (1996) / Chapter Skim
Currently Skimming:

A Additional Commentary Regarding Choice Facilitating Organizations
Pages 121-124

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From page 121...
... Case Study: The California Public Employees' Retirement System 338
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From page 123...
... However, I am concerned about a number of potential prob lems with these organizations. First these organizations could segment the Medicare market by including in their member ship younger and healthier Medicare beneficiaries and steer ing those members to selected plans.
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From page 124...
... Fourth, these plans may well add a new layer of marketing on top of the massive marketing of plans to Medicare beneficia ries occurring in a number of communities. Medicare benefi ciaries may be tempted to join a Choice Facilitating Organiza tion because of sophisticated marketing techniques, not because they have carefully selected plans.
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Key Terms

  • medicare beneficiaries
  • facilitating organizations
  • selected plans
  • facilitating organization
  • carefully selected

  • care market
  • healthier medicare
  • demonstration project
  • sophisticated marketing
  • marketing techniques

  • fraud perpetrated
  • medicare market
  • massive marketing
  • managed care
  • care plans

  • extra caution
  • standards exist
  • enrollment fee
  • california public


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